
The Messy Middle: when your kitchen and bathroom business outgrows the way it runs
Success creates demand. Demand creates complexity. Complexity exposes an operation that hasn’t caught up. That’s the messy middle — and how to get out.

Designing a bathroom in 3D with the customer beside you
Why we design bathrooms in 3D with the customer in the room — and how it led to KBB Go, browser-based bathroom design software.

Every customer conversation in one place
Calls, texts, WhatsApp, email and Facebook messages, all in one place — and why it matters more than any single marketing channel.

When someone leaves, ask whether the job should exist
Three people left one team in six weeks. Instead of advertising three jobs, we asked whether the roles should exist at all — and rebuilt ordering.

Teaching AI 30 years of rules: how every quote gets checked before it goes out
How I turned thousands of hard-learned quoting rules into a system that checks every bathroom quote before the customer sees the price.

Why I built my own CRM instead of buying another one
Off-the-shelf CRMs never fitted how a kitchen and bathroom business sells, orders and fits. So I built one my whole team works from.